Équipe Creatify
PARTAGER
DANS CET ARTICLE
Running paid media has always meant living in dashboards. You pull reports, you spot what's working three days too late, and you rebuild the winners by hand. The tools tell you what happened. They leave the actual work to you.
Today we're launching AI Media Buyer, an AI advertising agent inside Creatify that connects to your ad accounts and runs them. It audits your spend, finds what's scaling and what's leaking, builds new campaigns and creative, and launches them. Most tools tell you what happened. AI Media Buyer does something about it.
It's powered by Claude Opus 4.8, one of Anthropic's most advanced reasoning models, and it can go from a brief to a live campaign in under 60 seconds.
What AI Media Buyer is
AI Media Buyer is an AI media buying agent, not another dashboard. You connect your ad accounts, tell it your goals in plain language, and it works across every platform you run. It reads your account, decides what to do, and acts on it, the same loop a good performance marketer runs, minus the hours in spreadsheets.
The shape of it is simple: connect, analyze, act, scale. It plugs into the platforms you already use, finds your winners and your wasted spend, makes the move instead of just flagging it, and builds new creative from what's already converting in your account and your niche.
How it works, in four steps
Getting from connected to scaling takes four steps.
First, connect. One-click integration links your Meta, Google Ads, TikTok, Shopify, and Google Analytics accounts.
Second, chat. Ask it the things you'd ask an analyst: "audit my account," or "find what's working." It answers from your real data.
Third, create. It builds campaigns, targeting, budgets, and ad creative around the goal you gave it.
Fourth, publish. Launch in one click, then let the agent measure results and keep optimizing performance over time.
What AI Media Buyer does all day
The point of an agent is that it keeps working when you close the tab. AI Media Buyer runs four jobs continuously.
It audits and analyzes your accounts, reading every campaign, spotting wasted spend, and telling you exactly where to cut and where to scale. It runs 24/7, generating reports, monitoring performance, and surfacing trends and opportunities without you asking. It closes the creative-to-launch-to-analyze loop, which is the part most tools skip: it's the
AI media buyer with a built-in creative engine, so it can generate the ad, launch it, and read the results in one conversation. And it runs competitive intelligence, analyzing rival strategies, creative formats, and messaging so you can react fast.
It plugs into your whole stack
An ad agent is only as good as what it can see. AI Media Buyer ships with more than 10 platform integrations, spanning Meta, Google, TikTok, and AppLovin for media, Shopify and Google Analytics for outcomes, and tools like Gmail and Drive for the assets and context you already have. It optimizes across every platform you run rather than locking you into one.
It gets smarter the more you run
This is the part that compounds. On day one, AI Media Buyer ingests your full ad account history, brand assets, product catalog, and past performance data, so it starts with context instead of a blank slate. Over the following weeks it learns the patterns specific to your account: which hooks land for your audience, which budgets hold up, where spend tends to leak. The more you run through it, the sharper its calls get.
Who it's for
AI Media Buyer fits anyone who spends more time managing ads than they'd like: ecommerce and DTC brands, app marketers, and agencies running many accounts at once. It's built for the teams that need to test and scale faster than a human can click through dashboards.
The early results point the same way. One agency cut its cost per acquisition 45% and improved ROAS 73% after moving creative and optimization into Creatify, and another reported 3x ROI. Creatify is rated 4.8 out of 5 across more than 1,000 reviews on G2.
How it's different
Two distinctions matter. Against analytics tools and dashboards, the difference is action: those products report what happened, while AI Media Buyer makes the change for you. Against point AI ad tools that only generate creative or only optimize bids, the difference is the full loop: it connects creative, launch, and analysis in one place, so a new ad idea becomes a live, measured campaign without handing off between five tools.
On our internal benchmark, it posts a 94% win rate against the leading AI ad tools. The honest framing: it speeds up and automates the production and optimization work, and you stay in control of the goals, the guardrails, and the final call on what ships.
Get started
You can connect your first platform in about 2 minutes, and you don't need a credit card to try it. Head to app.creatify.ai, link an ad account, and ask it to audit your spend. The fastest way to see what it does is to point it at a real account and read its first report.
Stop managing ads. Start chatting.
FAQ
What is AI Media Buyer?
AI Media Buyer is Creatify's AI advertising agent. It connects to your ad accounts, audits your spend, builds campaigns and creative, launches them, and keeps optimizing, all from a chat interface. It's powered by Claude Opus 4.7.
What is media buying?
Media buying is the process of purchasing ad placements and managing the budget, targeting, and creative behind them to reach an audience efficiently. AI media buying uses an AI agent to handle the repetitive parts of that work, like analysis, campaign setup, and optimization, while a human sets the strategy.
Which platforms does AI Media Buyer connect to?
It offers more than 10 integrations, including Meta, Google Ads, TikTok, and AppLovin for advertising, Shopify and Google Analytics for performance data, and tools like Gmail and Drive for your existing assets. It optimizes across every connected platform.
Does AI Media Buyer launch ads on its own, and do I stay in control?
It can build and launch campaigns, and it acts on the optimizations it recommends rather than only flagging them. You set the goals and guardrails and approve the direction, so the agent handles the execution while you keep the final say.
How is it different from an analytics dashboard?
A dashboard reports what already happened and leaves the work to you. AI Media Buyer reads the same data and then acts on it, cutting wasted spend, scaling winners, and building new creative, which is why it's an agent rather than a reporting tool.
How do I get started?
Go to app.creatify.ai, connect your first ad platform (about 2 minutes, no credit card required), and ask it to audit your account.
Running paid media has always meant living in dashboards. You pull reports, you spot what's working three days too late, and you rebuild the winners by hand. The tools tell you what happened. They leave the actual work to you.
Today we're launching AI Media Buyer, an AI advertising agent inside Creatify that connects to your ad accounts and runs them. It audits your spend, finds what's scaling and what's leaking, builds new campaigns and creative, and launches them. Most tools tell you what happened. AI Media Buyer does something about it.
It's powered by Claude Opus 4.8, one of Anthropic's most advanced reasoning models, and it can go from a brief to a live campaign in under 60 seconds.
What AI Media Buyer is
AI Media Buyer is an AI media buying agent, not another dashboard. You connect your ad accounts, tell it your goals in plain language, and it works across every platform you run. It reads your account, decides what to do, and acts on it, the same loop a good performance marketer runs, minus the hours in spreadsheets.
The shape of it is simple: connect, analyze, act, scale. It plugs into the platforms you already use, finds your winners and your wasted spend, makes the move instead of just flagging it, and builds new creative from what's already converting in your account and your niche.
How it works, in four steps
Getting from connected to scaling takes four steps.
First, connect. One-click integration links your Meta, Google Ads, TikTok, Shopify, and Google Analytics accounts.
Second, chat. Ask it the things you'd ask an analyst: "audit my account," or "find what's working." It answers from your real data.
Third, create. It builds campaigns, targeting, budgets, and ad creative around the goal you gave it.
Fourth, publish. Launch in one click, then let the agent measure results and keep optimizing performance over time.
What AI Media Buyer does all day
The point of an agent is that it keeps working when you close the tab. AI Media Buyer runs four jobs continuously.
It audits and analyzes your accounts, reading every campaign, spotting wasted spend, and telling you exactly where to cut and where to scale. It runs 24/7, generating reports, monitoring performance, and surfacing trends and opportunities without you asking. It closes the creative-to-launch-to-analyze loop, which is the part most tools skip: it's the
AI media buyer with a built-in creative engine, so it can generate the ad, launch it, and read the results in one conversation. And it runs competitive intelligence, analyzing rival strategies, creative formats, and messaging so you can react fast.
It plugs into your whole stack
An ad agent is only as good as what it can see. AI Media Buyer ships with more than 10 platform integrations, spanning Meta, Google, TikTok, and AppLovin for media, Shopify and Google Analytics for outcomes, and tools like Gmail and Drive for the assets and context you already have. It optimizes across every platform you run rather than locking you into one.
It gets smarter the more you run
This is the part that compounds. On day one, AI Media Buyer ingests your full ad account history, brand assets, product catalog, and past performance data, so it starts with context instead of a blank slate. Over the following weeks it learns the patterns specific to your account: which hooks land for your audience, which budgets hold up, where spend tends to leak. The more you run through it, the sharper its calls get.
Who it's for
AI Media Buyer fits anyone who spends more time managing ads than they'd like: ecommerce and DTC brands, app marketers, and agencies running many accounts at once. It's built for the teams that need to test and scale faster than a human can click through dashboards.
The early results point the same way. One agency cut its cost per acquisition 45% and improved ROAS 73% after moving creative and optimization into Creatify, and another reported 3x ROI. Creatify is rated 4.8 out of 5 across more than 1,000 reviews on G2.
How it's different
Two distinctions matter. Against analytics tools and dashboards, the difference is action: those products report what happened, while AI Media Buyer makes the change for you. Against point AI ad tools that only generate creative or only optimize bids, the difference is the full loop: it connects creative, launch, and analysis in one place, so a new ad idea becomes a live, measured campaign without handing off between five tools.
On our internal benchmark, it posts a 94% win rate against the leading AI ad tools. The honest framing: it speeds up and automates the production and optimization work, and you stay in control of the goals, the guardrails, and the final call on what ships.
Get started
You can connect your first platform in about 2 minutes, and you don't need a credit card to try it. Head to app.creatify.ai, link an ad account, and ask it to audit your spend. The fastest way to see what it does is to point it at a real account and read its first report.
Stop managing ads. Start chatting.
FAQ
What is AI Media Buyer?
AI Media Buyer is Creatify's AI advertising agent. It connects to your ad accounts, audits your spend, builds campaigns and creative, launches them, and keeps optimizing, all from a chat interface. It's powered by Claude Opus 4.7.
What is media buying?
Media buying is the process of purchasing ad placements and managing the budget, targeting, and creative behind them to reach an audience efficiently. AI media buying uses an AI agent to handle the repetitive parts of that work, like analysis, campaign setup, and optimization, while a human sets the strategy.
Which platforms does AI Media Buyer connect to?
It offers more than 10 integrations, including Meta, Google Ads, TikTok, and AppLovin for advertising, Shopify and Google Analytics for performance data, and tools like Gmail and Drive for your existing assets. It optimizes across every connected platform.
Does AI Media Buyer launch ads on its own, and do I stay in control?
It can build and launch campaigns, and it acts on the optimizations it recommends rather than only flagging them. You set the goals and guardrails and approve the direction, so the agent handles the execution while you keep the final say.
How is it different from an analytics dashboard?
A dashboard reports what already happened and leaves the work to you. AI Media Buyer reads the same data and then acts on it, cutting wasted spend, scaling winners, and building new creative, which is why it's an agent rather than a reporting tool.
How do I get started?
Go to app.creatify.ai, connect your first ad platform (about 2 minutes, no credit card required), and ask it to audit your account.
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