Creatify Team
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D-ID is an AI avatar platform for generated videos and visual agents, with translation and API tools available in the same product. D-ID offers stock and personal avatars with voice cloning; generated videos can run up to 30 minutes. The platform offers a 14-day trial, while the Lite plan starts at $4.70 a month with annual billing and includes 40 credits. The Lite plan permits personal use only; the Pro plan permits commercial use and costs $16 a month annually or $29 with monthly billing.
This article explains D-ID’s plans and credit rules, so you can calculate which tier covers the videos and translated versions you plan to produce. Prices and limits below were verified in August 2026 through D-ID’s Studio pricing page, official FAQ, and Help Center documentation.
Key takeaways
Commercial rights begin with Pro, which costs $29 monthly or $191 annually.
D-ID rounds videos up to 15-second blocks, and unused credits expire when the monthly balance renews.
Advanced introduces branding control, allowing a custom logo or a blank watermark area.
Forty two-minute videos consume 320 credits, which exceeds every Pro allocation and requires the Advanced plan.
What D-ID is
D-ID turns scripts, images, and recorded material into videos presented by AI avatars. The platform also creates interactive visual agents and translates existing videos into additional languages.
D-ID applies different rates to Studio and API activity drawn from a shared credit balance. Those activities consume the balance at different rates, which makes the planned mix of work more useful than a simple video-minute estimate.
The D-ID credit system, explained
D-ID charges credits in blocks that cover up to 15 seconds. The rate depends on the activity.
Activity | Credit rate |
|---|---|
Standard generated video | 1 credit per 15 seconds |
Agent speech | 0.5 credit per 15 seconds |
Each translated language | 1 credit per 15 seconds |
API activity | Draws from the same credit balance |
Any partial 15-second interval counts as a full block. A 40-second generated video therefore uses 3 credits: 40 seconds ÷ 15 = 2.67, rounded up to 3 credits.
D-ID charges each translated version separately. Translating a one-minute source into two languages costs 8 credits, or 4 credits per language.
Unused credits do not roll over. D-ID renews the balance each month and voids any credits left from the previous period.
When the balance reaches zero, D-ID offers three routes: select a larger credit pack within the same plan, move to a higher plan, or wait for renewal. The Studio pricing page lists larger packs for Lite, Pro, and Advanced. Their exact prices are unpublished.
D-ID plan pricing in 2026
Feature | Trial | Lite | Pro | Advanced | Enterprise |
|---|---|---|---|---|---|
Monthly price | $0 | $5.90 | $29 | $196 | Custom |
Annual effective price | $0 | $4.70/month | $16/month | $108/month | Custom |
Annual total | N/A | $56 | $191 | $1,293 | Custom |
Selectable credits | 3 total minutes | 40 / 52 / 64 | 60 / 100 / 240 | 400 / 600 / 700 | Custom |
Base video minutes | 3 total | 10/month | 15/month | 100/month | Unlimited video minutes |
License | Personal | Personal | Commercial | Commercial | Commercial |
Watermark | Full-screen D-ID | D-ID logo, bottom-left | Generic AI mark | Custom logo or blank area | Replace or remove |
Presenter resolution | Standard up to 1280 x 1280; Premium HQ 1080p available | Standard up to 1280 x 1280; no Premium HQ 1080p | Standard up to 1280 x 1280; Premium HQ 1080p available | Standard up to 1280 x 1280; Premium HQ 1080p available | Premium HQ 1080p available |
Personal avatars | 1 | 1 | 3 | 5 | Custom |
Voice clones | None | None | 1 | 3 | Professional cloning |
Agent limits | 3 agentic videos | 3 agentic videos; 1 embedded agent | 5 agentic videos; 1 embedded agent | 10 agentic videos; 3 embedded agents | Custom |
Support | Limited | Silver | Gold | Premium | Customer success manager |
Processing | Standard | Fast | Faster | Faster | Fastest and concurrent |
Maximum video length | 30 minutes | 30 minutes | 30 minutes | 30 minutes | 30 minutes |
Trial ($0 for 14 days)
The Trial plan provides evaluation access for 14 days. The trial includes a shared three-minute allowance for Studio and API activity.
The trial provides more than 100 stock avatars and one personal avatar, while standard voices and API access are also available. D-ID limits the output to personal use and places a full-screen watermark over each video.
Lite ($5.90 monthly or $56 annually)
The Lite plan has the lowest recurring price. Annual billing costs $56, which works out to about $4.70 a month.
Lite offers 40, 52, and 64-credit allocations. The base allocation covers 10 minutes and includes one personal avatar. Processing is fast, and videos carry a bottom-left D-ID watermark. The plan does not support Premium HQ presenters at 1080p.
The D-ID Help Center limits Lite videos to personal use. The Pro plan is therefore the minimum tier for advertisements, client work, and other business content.
Pro ($29 monthly or $191 annually)
The Pro plan is the practical entry point for creators and marketing teams that publish commercial videos. Monthly billing costs $29, while annual billing costs $191 and works out to about $16 a month.
Pro offers 60, 100, and 240-credit allocations. The base balance provides 15 minutes because 60 credits x 15 seconds = 900 seconds.
The plan includes three personal avatars, one voice clone, and premium voices. Pro supports subtitles and imported third-party voices, with faster processing than Lite. Videos carry a generic AI watermark instead of the D-ID logo.
Pro can cover modest commercial output, but its largest listed pack stops at 240 credits. A team producing more than 30 two-minute videos needs more than that amount because each video consumes 8 credits.
Advanced ($196 monthly or $1,293 annually)
The Advanced plan is the first Studio tier with control over branding. It lets the team replace the watermark with its own logo or leave that area blank.
Advanced offers 400, 600, and 700-credit allocations. The base 400-credit balance covers 100 minutes of standard generated video and costs $196 monthly or $1,293 annually.
The plan includes five personal avatars, three voice clones, and three embedded agents. D-ID also provides manual moderation and premium support on this tier.
Enterprise (contact sales)
Enterprise uses custom pricing and custom credit allocations. It includes unlimited video minutes and custom allowances for Campaigns, Agents, and API activity.
The Enterprise plan adds professional voice cloning, concurrent processing, and SAML-based single sign-on. The Enterprise plan includes collaboration tools, security controls, and managed support. Pricing and allocations depend on the contract.
What you’ll actually pay
D-ID charges each video after rounding its duration to 15-second blocks. The following workloads use the standard generated-video rate of one credit per block.
Hobby creator producing eight 45-second videos
At one credit per 15-second block, a 45-second video costs 3 credits.
Eight videos bring the total to 24 credits (8 x 3).
The Lite plan covers 24 credits within its base allocation of 40. The bill is $5.90 with monthly billing or $56 for one year, subject to the personal-use license and D-ID watermark.
Commercial creator producing four three-minute videos
D-ID divides three minutes into twelve billable 15-second blocks.
4 videos x 12 credits = 48 credits
The Pro plan covers 48 credits within its base balance of 60. The creator pays $29 for one month or $191 for one year.
Translation team localizing five one-minute videos into two languages
Each one-minute translated version consumes 4 credits.
5 videos x 4 credits x 2 languages = 40 credits
The Pro plan covers the commercial workload within its base 60-credit balance. Both languages draw from that balance.
Marketing team producing forty two-minute videos
Each two-minute video consumes 8 credits.
40 videos x 8 credits = 320 credits
The Lite plan stops at 64 selectable credits, and the largest Pro pack contains 240. The Advanced plan covers the workload with its base 400-credit allocation, setting the bill at $196 monthly or $1,293 annually.
Because D-ID withholds those pack prices, the published figures cannot establish whether a larger Pro pack would cost less than Advanced. That omission prevents a verified price comparison between a larger Pro pack and the Advanced plan beyond the allocations shown above.
D-ID API pricing
D-ID also sells separate plans for teams that generate avatar videos through an API. The official API pricing page gives offline video minutes and larger streaming allowances for each tier.
API plan | Annual effective price | Annual total | Base credits | Offline video | Streaming video | License |
|---|---|---|---|---|---|---|
Trial | $0 | N/A | Trial allowance | Up to 3 minutes | Up to 10 minutes | Personal |
Build | $14.40/month | $172.80 | 64 | Up to 16 minutes | Up to 32 minutes | Personal |
Launch | $35/month | $420 | 180 | Up to 45 minutes | Up to 90 minutes | Commercial |
Scale | $138.60/month | $1,663.20 | 800 | Up to 200 minutes | Up to 400 minutes | Commercial |
Enterprise | Custom | Custom | Custom | Custom | Custom | Custom |
The Build plan carries the same personal-use restriction as the Trial and Lite Studio plans. Commercial API use starts with the Launch plan.
The Launch plan offers selectable packs of 180, 360, and 540 credits. The Scale plan offers 800, 1,000, and 1,200 credits. Offline generation, translation, and agent activity use the shared balance; streaming is charged through the same system.
Who each D-ID plan is right for
Trial: teams evaluating avatar output, standard voices, and API access before paying for production.
Lite: hobby creators producing no more than 10 base minutes a month for personal use.
Pro: commercial creators and small marketing teams that can stay within 60 to 240 credits.
Advanced: teams that need at least 400 credits or want to replace the watermark with their branding.
Enterprise: organizations that need custom capacity, concurrent processing, and SAML-based single sign-on.
We recommend the Pro plan as the normal starting point for commercial buyers. Calculate every planned video in rounded 15-second blocks before choosing one of the Pro packs or moving to Advanced.
FAQs
Do credits expire, and when do they reset?
Yes. Credits expire at monthly renewal, and any unused credits from the previous month are voided (no rollovers).
How does D-ID round video and translation usage into credits?
D-ID charges in 15-second blocks. Any partial block counts as a full block (e.g., 40 seconds → 3 credits). Each translated language is charged separately at the same per-15-seconds rate.
Which plan do I need for commercial use?
Commercial rights start with the Pro plan. If you’ll publish ads, client work, or other business content, your calculation should start with Pro even if Lite credits seem sufficient.
What credit cost should I estimate for translations?
Translation is 1 credit per 15 seconds per language. For example, a 1-minute source (60s → 4 blocks) translated into 2 languages costs 8 credits total.
Why might a long video require Advanced even if I have enough credits for Pro?
D-ID has plan-specific credit allocations and also limits like monthly base minutes. For example, a ~42-minute generated video can exceed every Pro allocation, which is why the Advanced plan may be required.
D-ID is an AI avatar platform for generated videos and visual agents, with translation and API tools available in the same product. D-ID offers stock and personal avatars with voice cloning; generated videos can run up to 30 minutes. The platform offers a 14-day trial, while the Lite plan starts at $4.70 a month with annual billing and includes 40 credits. The Lite plan permits personal use only; the Pro plan permits commercial use and costs $16 a month annually or $29 with monthly billing.
This article explains D-ID’s plans and credit rules, so you can calculate which tier covers the videos and translated versions you plan to produce. Prices and limits below were verified in August 2026 through D-ID’s Studio pricing page, official FAQ, and Help Center documentation.
Key takeaways
Commercial rights begin with Pro, which costs $29 monthly or $191 annually.
D-ID rounds videos up to 15-second blocks, and unused credits expire when the monthly balance renews.
Advanced introduces branding control, allowing a custom logo or a blank watermark area.
Forty two-minute videos consume 320 credits, which exceeds every Pro allocation and requires the Advanced plan.
What D-ID is
D-ID turns scripts, images, and recorded material into videos presented by AI avatars. The platform also creates interactive visual agents and translates existing videos into additional languages.
D-ID applies different rates to Studio and API activity drawn from a shared credit balance. Those activities consume the balance at different rates, which makes the planned mix of work more useful than a simple video-minute estimate.
The D-ID credit system, explained
D-ID charges credits in blocks that cover up to 15 seconds. The rate depends on the activity.
Activity | Credit rate |
|---|---|
Standard generated video | 1 credit per 15 seconds |
Agent speech | 0.5 credit per 15 seconds |
Each translated language | 1 credit per 15 seconds |
API activity | Draws from the same credit balance |
Any partial 15-second interval counts as a full block. A 40-second generated video therefore uses 3 credits: 40 seconds ÷ 15 = 2.67, rounded up to 3 credits.
D-ID charges each translated version separately. Translating a one-minute source into two languages costs 8 credits, or 4 credits per language.
Unused credits do not roll over. D-ID renews the balance each month and voids any credits left from the previous period.
When the balance reaches zero, D-ID offers three routes: select a larger credit pack within the same plan, move to a higher plan, or wait for renewal. The Studio pricing page lists larger packs for Lite, Pro, and Advanced. Their exact prices are unpublished.
D-ID plan pricing in 2026
Feature | Trial | Lite | Pro | Advanced | Enterprise |
|---|---|---|---|---|---|
Monthly price | $0 | $5.90 | $29 | $196 | Custom |
Annual effective price | $0 | $4.70/month | $16/month | $108/month | Custom |
Annual total | N/A | $56 | $191 | $1,293 | Custom |
Selectable credits | 3 total minutes | 40 / 52 / 64 | 60 / 100 / 240 | 400 / 600 / 700 | Custom |
Base video minutes | 3 total | 10/month | 15/month | 100/month | Unlimited video minutes |
License | Personal | Personal | Commercial | Commercial | Commercial |
Watermark | Full-screen D-ID | D-ID logo, bottom-left | Generic AI mark | Custom logo or blank area | Replace or remove |
Presenter resolution | Standard up to 1280 x 1280; Premium HQ 1080p available | Standard up to 1280 x 1280; no Premium HQ 1080p | Standard up to 1280 x 1280; Premium HQ 1080p available | Standard up to 1280 x 1280; Premium HQ 1080p available | Premium HQ 1080p available |
Personal avatars | 1 | 1 | 3 | 5 | Custom |
Voice clones | None | None | 1 | 3 | Professional cloning |
Agent limits | 3 agentic videos | 3 agentic videos; 1 embedded agent | 5 agentic videos; 1 embedded agent | 10 agentic videos; 3 embedded agents | Custom |
Support | Limited | Silver | Gold | Premium | Customer success manager |
Processing | Standard | Fast | Faster | Faster | Fastest and concurrent |
Maximum video length | 30 minutes | 30 minutes | 30 minutes | 30 minutes | 30 minutes |
Trial ($0 for 14 days)
The Trial plan provides evaluation access for 14 days. The trial includes a shared three-minute allowance for Studio and API activity.
The trial provides more than 100 stock avatars and one personal avatar, while standard voices and API access are also available. D-ID limits the output to personal use and places a full-screen watermark over each video.
Lite ($5.90 monthly or $56 annually)
The Lite plan has the lowest recurring price. Annual billing costs $56, which works out to about $4.70 a month.
Lite offers 40, 52, and 64-credit allocations. The base allocation covers 10 minutes and includes one personal avatar. Processing is fast, and videos carry a bottom-left D-ID watermark. The plan does not support Premium HQ presenters at 1080p.
The D-ID Help Center limits Lite videos to personal use. The Pro plan is therefore the minimum tier for advertisements, client work, and other business content.
Pro ($29 monthly or $191 annually)
The Pro plan is the practical entry point for creators and marketing teams that publish commercial videos. Monthly billing costs $29, while annual billing costs $191 and works out to about $16 a month.
Pro offers 60, 100, and 240-credit allocations. The base balance provides 15 minutes because 60 credits x 15 seconds = 900 seconds.
The plan includes three personal avatars, one voice clone, and premium voices. Pro supports subtitles and imported third-party voices, with faster processing than Lite. Videos carry a generic AI watermark instead of the D-ID logo.
Pro can cover modest commercial output, but its largest listed pack stops at 240 credits. A team producing more than 30 two-minute videos needs more than that amount because each video consumes 8 credits.
Advanced ($196 monthly or $1,293 annually)
The Advanced plan is the first Studio tier with control over branding. It lets the team replace the watermark with its own logo or leave that area blank.
Advanced offers 400, 600, and 700-credit allocations. The base 400-credit balance covers 100 minutes of standard generated video and costs $196 monthly or $1,293 annually.
The plan includes five personal avatars, three voice clones, and three embedded agents. D-ID also provides manual moderation and premium support on this tier.
Enterprise (contact sales)
Enterprise uses custom pricing and custom credit allocations. It includes unlimited video minutes and custom allowances for Campaigns, Agents, and API activity.
The Enterprise plan adds professional voice cloning, concurrent processing, and SAML-based single sign-on. The Enterprise plan includes collaboration tools, security controls, and managed support. Pricing and allocations depend on the contract.
What you’ll actually pay
D-ID charges each video after rounding its duration to 15-second blocks. The following workloads use the standard generated-video rate of one credit per block.
Hobby creator producing eight 45-second videos
At one credit per 15-second block, a 45-second video costs 3 credits.
Eight videos bring the total to 24 credits (8 x 3).
The Lite plan covers 24 credits within its base allocation of 40. The bill is $5.90 with monthly billing or $56 for one year, subject to the personal-use license and D-ID watermark.
Commercial creator producing four three-minute videos
D-ID divides three minutes into twelve billable 15-second blocks.
4 videos x 12 credits = 48 credits
The Pro plan covers 48 credits within its base balance of 60. The creator pays $29 for one month or $191 for one year.
Translation team localizing five one-minute videos into two languages
Each one-minute translated version consumes 4 credits.
5 videos x 4 credits x 2 languages = 40 credits
The Pro plan covers the commercial workload within its base 60-credit balance. Both languages draw from that balance.
Marketing team producing forty two-minute videos
Each two-minute video consumes 8 credits.
40 videos x 8 credits = 320 credits
The Lite plan stops at 64 selectable credits, and the largest Pro pack contains 240. The Advanced plan covers the workload with its base 400-credit allocation, setting the bill at $196 monthly or $1,293 annually.
Because D-ID withholds those pack prices, the published figures cannot establish whether a larger Pro pack would cost less than Advanced. That omission prevents a verified price comparison between a larger Pro pack and the Advanced plan beyond the allocations shown above.
D-ID API pricing
D-ID also sells separate plans for teams that generate avatar videos through an API. The official API pricing page gives offline video minutes and larger streaming allowances for each tier.
API plan | Annual effective price | Annual total | Base credits | Offline video | Streaming video | License |
|---|---|---|---|---|---|---|
Trial | $0 | N/A | Trial allowance | Up to 3 minutes | Up to 10 minutes | Personal |
Build | $14.40/month | $172.80 | 64 | Up to 16 minutes | Up to 32 minutes | Personal |
Launch | $35/month | $420 | 180 | Up to 45 minutes | Up to 90 minutes | Commercial |
Scale | $138.60/month | $1,663.20 | 800 | Up to 200 minutes | Up to 400 minutes | Commercial |
Enterprise | Custom | Custom | Custom | Custom | Custom | Custom |
The Build plan carries the same personal-use restriction as the Trial and Lite Studio plans. Commercial API use starts with the Launch plan.
The Launch plan offers selectable packs of 180, 360, and 540 credits. The Scale plan offers 800, 1,000, and 1,200 credits. Offline generation, translation, and agent activity use the shared balance; streaming is charged through the same system.
Who each D-ID plan is right for
Trial: teams evaluating avatar output, standard voices, and API access before paying for production.
Lite: hobby creators producing no more than 10 base minutes a month for personal use.
Pro: commercial creators and small marketing teams that can stay within 60 to 240 credits.
Advanced: teams that need at least 400 credits or want to replace the watermark with their branding.
Enterprise: organizations that need custom capacity, concurrent processing, and SAML-based single sign-on.
We recommend the Pro plan as the normal starting point for commercial buyers. Calculate every planned video in rounded 15-second blocks before choosing one of the Pro packs or moving to Advanced.
FAQs
Do credits expire, and when do they reset?
Yes. Credits expire at monthly renewal, and any unused credits from the previous month are voided (no rollovers).
How does D-ID round video and translation usage into credits?
D-ID charges in 15-second blocks. Any partial block counts as a full block (e.g., 40 seconds → 3 credits). Each translated language is charged separately at the same per-15-seconds rate.
Which plan do I need for commercial use?
Commercial rights start with the Pro plan. If you’ll publish ads, client work, or other business content, your calculation should start with Pro even if Lite credits seem sufficient.
What credit cost should I estimate for translations?
Translation is 1 credit per 15 seconds per language. For example, a 1-minute source (60s → 4 blocks) translated into 2 languages costs 8 credits total.
Why might a long video require Advanced even if I have enough credits for Pro?
D-ID has plan-specific credit allocations and also limits like monthly base minutes. For example, a ~42-minute generated video can exceed every Pro allocation, which is why the Advanced plan may be required.
