How can small businesses use AI today? I’m going to tell you about four ways that small businesses can use AI today.
Small businesses face real, immense challenges today, everything from stiff competition to limited resources. But artificial intelligence is bringing new ways and new opportunities to level the playing field through smarter branding, marketing, and overall strategy. AI tools can now analyze market trends and consumer behavior and suggest marketing strategies for you. This means as a small business, you can make data-driven decisions about your business rather than just guessing about what the right thing to do is. So let’s explore seven ways that even the smallest businesses can utilize AI to build awareness, connect with customers, and grow into new markets.
But first of all, I want to give a special shout-out and thanks to HighLevel for sponsoring this video.
Number One: Content Creation
Content creation is where AI really shines, and it's a godsend for small businesses that need to get into the content game but have limited resources to do so. Content creation tools like Claude, Bard, Gemini, ChatGPT, and Mistral Large can help generate initial drafts. They can suggest topics based on trending keywords, create long-form articles and posts, and even give you the best title to get the best engagement. But AI isn't perfect—you have to do some fact-checking because AI does make mistakes, and also do a bit of rewriting for quality control to ensure you infuse your AI-generated pieces with your brand’s unique voice and an appropriate personality.
Number Two: Social Media GameChanger
Social media presents a massive opportunity for customer engagement for small businesses, but it also requires constantly creating content and monitoring conversations across networks. In social media, AI-driven analytics tools can track engagement, suggest the best times to post, and even identify your most influential followers. This means more targeted and effective social media strategies. You can also use it to benchmark your social media efforts against your competition and recommend new types of video or imagery or copy that's going to return even greater views, shares, and follows.
One great tool for this is Sprout Social, an intelligent social media management platform that analyzes audience demographics, engagement rates, optimal posting times, and even gives competitor comparisons. It provides recommendations to improve your social strategy. Another tool is HootSuite, an all-in-one social media manager with auto-scheduling, audience insights, and content analytics—all powered by AI. It offers recommendations to increase reach and conversion for each social network you post on. BuzzSumo is another tool; it’s an AI-fueled discovery and monitoring tool to uncover social sharing trends and personalize content ideas based on influential and viral existing posts in any niche.
Number Three: Email Marketing Personalization
Email marketing remains one of the highest-returning channels for small businesses, yet effectively personalizing messages at scale can be really tough. New AI email suites get to know each subscriber through past engagement tracking while also segmenting your customers into lookalike groups likely to share interests or purchase intent signals. AI subjects every subscriber to the optimal send time, message tone, email length, and product recommendations tailored just for them, driving dramatically higher open and click rates and directly impacting customer lifetime value.
Even mid-sized email lists of a few thousand people can benefit from 20-40% greater email revenue thanks to AI-powered personalization. HighLevel, an all-in-one email marketing tool, is one of the best AI-driven solutions for email. It combines CRM, email marketing, landing pages, contracts, proposals, SMS marketing, and more, all with built-in AI-powered automation. HighLevel enables AI-driven personalization in marketing through dynamic email content and SMS messages personalized for every subscriber based on their interests and engagement history. It also has automated workflows that send subscribers tailored messages and offers over customized timeframes.
Click on the affiliate link in the description of the video for a special offer and free trial, with absolutely no risk. Check out HighLevel today!
Number Four: Leveraging Consumer Insights
Understanding competitive product offerings, their pricing, campaigns, and search approaches is really useful, but it’s also super time-intensive to gather, and lots of small businesses have no idea where to start. New insights and competitor tracking software solutions leverage AI to automatically mine numerous data sources on key competitors in your space. At a glance, you can see the latest marketing incentives, SEO tactics, ad spend levels, buyer feedback, and more information than your business can use to make decisions without constant manual research.
Number Five: Boost Video Ads Creation Process
Video advertising takes an important role when it comes to brand growth and brand awareness, creating videos can cost anywhere from 8000 USD to 15,000 USD, video ad generators like creatify solves that problem by offering one click solution for people eager to create video ads.
Some AI tools to leverage competitor insights include:
Semrush: A digital marketing suite featuring AI-driven competitor analysis to track your competition's organic and paid search efforts, top-performing keywords, backlinks, social visibility, and more.
SpyFu: Automatically surfaces valuable data on competitor keywords, pay-per-click ads, organic rankings, backlinks, website changes, and search optimization strategies. Small businesses can reverse engineer what works for competitors.
Continentino: An AI sales intelligence platform that delivers actionable insights on target accounts, news cycles, trigger events, contacts, organizational charts, and technologies used, helping small businesses pitch products at the right time in an informed way to improve conversions.
These are all subscription-based tools, scaled for small businesses, that leverage AI to provide robust competitor data efficiently.
How can small businesses use AI today? I’m going to tell you about four ways that small businesses can use AI today.
Small businesses face real, immense challenges today, everything from stiff competition to limited resources. But artificial intelligence is bringing new ways and new opportunities to level the playing field through smarter branding, marketing, and overall strategy. AI tools can now analyze market trends and consumer behavior and suggest marketing strategies for you. This means as a small business, you can make data-driven decisions about your business rather than just guessing about what the right thing to do is. So let’s explore seven ways that even the smallest businesses can utilize AI to build awareness, connect with customers, and grow into new markets.
But first of all, I want to give a special shout-out and thanks to HighLevel for sponsoring this video.
Number One: Content Creation
Content creation is where AI really shines, and it's a godsend for small businesses that need to get into the content game but have limited resources to do so. Content creation tools like Claude, Bard, Gemini, ChatGPT, and Mistral Large can help generate initial drafts. They can suggest topics based on trending keywords, create long-form articles and posts, and even give you the best title to get the best engagement. But AI isn't perfect—you have to do some fact-checking because AI does make mistakes, and also do a bit of rewriting for quality control to ensure you infuse your AI-generated pieces with your brand’s unique voice and an appropriate personality.
Number Two: Social Media GameChanger
Social media presents a massive opportunity for customer engagement for small businesses, but it also requires constantly creating content and monitoring conversations across networks. In social media, AI-driven analytics tools can track engagement, suggest the best times to post, and even identify your most influential followers. This means more targeted and effective social media strategies. You can also use it to benchmark your social media efforts against your competition and recommend new types of video or imagery or copy that's going to return even greater views, shares, and follows.
One great tool for this is Sprout Social, an intelligent social media management platform that analyzes audience demographics, engagement rates, optimal posting times, and even gives competitor comparisons. It provides recommendations to improve your social strategy. Another tool is HootSuite, an all-in-one social media manager with auto-scheduling, audience insights, and content analytics—all powered by AI. It offers recommendations to increase reach and conversion for each social network you post on. BuzzSumo is another tool; it’s an AI-fueled discovery and monitoring tool to uncover social sharing trends and personalize content ideas based on influential and viral existing posts in any niche.
Number Three: Email Marketing Personalization
Email marketing remains one of the highest-returning channels for small businesses, yet effectively personalizing messages at scale can be really tough. New AI email suites get to know each subscriber through past engagement tracking while also segmenting your customers into lookalike groups likely to share interests or purchase intent signals. AI subjects every subscriber to the optimal send time, message tone, email length, and product recommendations tailored just for them, driving dramatically higher open and click rates and directly impacting customer lifetime value.
Even mid-sized email lists of a few thousand people can benefit from 20-40% greater email revenue thanks to AI-powered personalization. HighLevel, an all-in-one email marketing tool, is one of the best AI-driven solutions for email. It combines CRM, email marketing, landing pages, contracts, proposals, SMS marketing, and more, all with built-in AI-powered automation. HighLevel enables AI-driven personalization in marketing through dynamic email content and SMS messages personalized for every subscriber based on their interests and engagement history. It also has automated workflows that send subscribers tailored messages and offers over customized timeframes.
Click on the affiliate link in the description of the video for a special offer and free trial, with absolutely no risk. Check out HighLevel today!
Number Four: Leveraging Consumer Insights
Understanding competitive product offerings, their pricing, campaigns, and search approaches is really useful, but it’s also super time-intensive to gather, and lots of small businesses have no idea where to start. New insights and competitor tracking software solutions leverage AI to automatically mine numerous data sources on key competitors in your space. At a glance, you can see the latest marketing incentives, SEO tactics, ad spend levels, buyer feedback, and more information than your business can use to make decisions without constant manual research.
Number Five: Boost Video Ads Creation Process
Video advertising takes an important role when it comes to brand growth and brand awareness, creating videos can cost anywhere from 8000 USD to 15,000 USD, video ad generators like creatify solves that problem by offering one click solution for people eager to create video ads.
Some AI tools to leverage competitor insights include:
Semrush: A digital marketing suite featuring AI-driven competitor analysis to track your competition's organic and paid search efforts, top-performing keywords, backlinks, social visibility, and more.
SpyFu: Automatically surfaces valuable data on competitor keywords, pay-per-click ads, organic rankings, backlinks, website changes, and search optimization strategies. Small businesses can reverse engineer what works for competitors.
Continentino: An AI sales intelligence platform that delivers actionable insights on target accounts, news cycles, trigger events, contacts, organizational charts, and technologies used, helping small businesses pitch products at the right time in an informed way to improve conversions.
These are all subscription-based tools, scaled for small businesses, that leverage AI to provide robust competitor data efficiently.
How can small businesses use AI today? I’m going to tell you about four ways that small businesses can use AI today.
Small businesses face real, immense challenges today, everything from stiff competition to limited resources. But artificial intelligence is bringing new ways and new opportunities to level the playing field through smarter branding, marketing, and overall strategy. AI tools can now analyze market trends and consumer behavior and suggest marketing strategies for you. This means as a small business, you can make data-driven decisions about your business rather than just guessing about what the right thing to do is. So let’s explore seven ways that even the smallest businesses can utilize AI to build awareness, connect with customers, and grow into new markets.
But first of all, I want to give a special shout-out and thanks to HighLevel for sponsoring this video.
Number One: Content Creation
Content creation is where AI really shines, and it's a godsend for small businesses that need to get into the content game but have limited resources to do so. Content creation tools like Claude, Bard, Gemini, ChatGPT, and Mistral Large can help generate initial drafts. They can suggest topics based on trending keywords, create long-form articles and posts, and even give you the best title to get the best engagement. But AI isn't perfect—you have to do some fact-checking because AI does make mistakes, and also do a bit of rewriting for quality control to ensure you infuse your AI-generated pieces with your brand’s unique voice and an appropriate personality.
Number Two: Social Media GameChanger
Social media presents a massive opportunity for customer engagement for small businesses, but it also requires constantly creating content and monitoring conversations across networks. In social media, AI-driven analytics tools can track engagement, suggest the best times to post, and even identify your most influential followers. This means more targeted and effective social media strategies. You can also use it to benchmark your social media efforts against your competition and recommend new types of video or imagery or copy that's going to return even greater views, shares, and follows.
One great tool for this is Sprout Social, an intelligent social media management platform that analyzes audience demographics, engagement rates, optimal posting times, and even gives competitor comparisons. It provides recommendations to improve your social strategy. Another tool is HootSuite, an all-in-one social media manager with auto-scheduling, audience insights, and content analytics—all powered by AI. It offers recommendations to increase reach and conversion for each social network you post on. BuzzSumo is another tool; it’s an AI-fueled discovery and monitoring tool to uncover social sharing trends and personalize content ideas based on influential and viral existing posts in any niche.
Number Three: Email Marketing Personalization
Email marketing remains one of the highest-returning channels for small businesses, yet effectively personalizing messages at scale can be really tough. New AI email suites get to know each subscriber through past engagement tracking while also segmenting your customers into lookalike groups likely to share interests or purchase intent signals. AI subjects every subscriber to the optimal send time, message tone, email length, and product recommendations tailored just for them, driving dramatically higher open and click rates and directly impacting customer lifetime value.
Even mid-sized email lists of a few thousand people can benefit from 20-40% greater email revenue thanks to AI-powered personalization. HighLevel, an all-in-one email marketing tool, is one of the best AI-driven solutions for email. It combines CRM, email marketing, landing pages, contracts, proposals, SMS marketing, and more, all with built-in AI-powered automation. HighLevel enables AI-driven personalization in marketing through dynamic email content and SMS messages personalized for every subscriber based on their interests and engagement history. It also has automated workflows that send subscribers tailored messages and offers over customized timeframes.
Click on the affiliate link in the description of the video for a special offer and free trial, with absolutely no risk. Check out HighLevel today!
Number Four: Leveraging Consumer Insights
Understanding competitive product offerings, their pricing, campaigns, and search approaches is really useful, but it’s also super time-intensive to gather, and lots of small businesses have no idea where to start. New insights and competitor tracking software solutions leverage AI to automatically mine numerous data sources on key competitors in your space. At a glance, you can see the latest marketing incentives, SEO tactics, ad spend levels, buyer feedback, and more information than your business can use to make decisions without constant manual research.
Number Five: Boost Video Ads Creation Process
Video advertising takes an important role when it comes to brand growth and brand awareness, creating videos can cost anywhere from 8000 USD to 15,000 USD, video ad generators like creatify solves that problem by offering one click solution for people eager to create video ads.
Some AI tools to leverage competitor insights include:
Semrush: A digital marketing suite featuring AI-driven competitor analysis to track your competition's organic and paid search efforts, top-performing keywords, backlinks, social visibility, and more.
SpyFu: Automatically surfaces valuable data on competitor keywords, pay-per-click ads, organic rankings, backlinks, website changes, and search optimization strategies. Small businesses can reverse engineer what works for competitors.
Continentino: An AI sales intelligence platform that delivers actionable insights on target accounts, news cycles, trigger events, contacts, organizational charts, and technologies used, helping small businesses pitch products at the right time in an informed way to improve conversions.
These are all subscription-based tools, scaled for small businesses, that leverage AI to provide robust competitor data efficiently.